Non-Executive Director

I bring B2B commercial
clarity to the boardroom.

Five years as Marketing Director and Board Member at Adastra. Ten years running a B2B marketing agency. Formally trained at ACNED Board Member Academy for non-executive board roles. One NED engagement where commercial expertise makes the difference.

Get in touch →
Education

Trained for the
role. Not just experienced.

ACNED Board Member Academy
  • →6 months of intensive board-level training
  • →6 real-company case studies
  • →Board simulations with live feedback
  • →Continuous peer and expert assessment
  • →Designed for senior executives entering NED roles
Board experience
  • →Executive Board Member at Adastra — 5 years
  • →Full commercial and marketing P&L accountability
  • →Cross-functional leadership at executive level
  • →Revenue attribution and demand generation strategy
  • →Team building, innovation system, performance culture

My board experience is concentrated — five years of real accountability at one company, not a portfolio of ceremonial seats.

“

Most boards understand the numbers. Fewer bring a genuine perspective on performance culture, innovation, and the out-of-the-box thinking that actually moves a business forward. That is what I bring to the table.

What I bring

The commercial lens
most boards are missing.

01
Challenging Commercial Plans
I can question whether the strategy, the team, and the forecast are actually aligned — and whether the numbers management presents are grounded in reality or dressed up.
02
Reading Commercial Performance
I know what pipeline health and marketing ROI should look like — and I know when the reporting is optimistic. Most board members cannot read those numbers. I can.
03
Assessing the Team
I have built commercial teams and I can tell from the boardroom whether a leadership team is set up to deliver — or just set up to look like it.
04
Independent Commercial Voice
No operational agenda. I ask the questions that polite insiders avoid — on commercial strategy, team performance, and whether the business is focused on what actually drives growth.
The right fit

What I am
looking for.

Company
  • —B2B — sector is open
  • —Czech Republic
  • —Owner or chairman building a board that genuinely challenges the business
  • —SME, scale-up, or family business building for the long term
My role
  • —Non-executive board member
  • —Strategic contribution, not operational involvement
  • —Commercial and marketing oversight
Let's Talk

If your board needs a
commercial voice —
let's talk.

One conversation. No pitch.

LinkedInivana@margetroid.cz